Sunday, July 29, 2007

Glamour Girl is a winner! In Golf and Marketing



A winner at last! Natalie Gulbis, LPGA glamour girl finally got her first win on tour - The Evian Masters -. Although Natalie has been close and won over $2.6 million in career earnings (and is still just 24 years old) this will move her marketing value meter even more. With endorsements that currently range from Adidas to 24 Hour Fitness, to MasterCard along with having her own calender , Natalie's sponsors can now create campaigns that play off her success....







Marketing Takeaway - Strike while the iron is hot! (and yes while her playing is also)







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