Nike Suspends Release of Shoe Tied to Michael Vick - ENOUGH SAID

Nike Suspends Release of Shoe Tied to Michael Vick

ENOUGH SAID.....Suffice it to say that he is the 180 opposite of David Beckham. They both play "Football" but Vick has no idea of what it means to have the privilege to play for a TEAM. The marketing world (i.e. NIKE) is starting to realize that even if their brand is positioned as having an edge to it, dog fighting goes a little to far for most consumers...

Glad to see NIKE - "Just Doing It"

Marketing Takeaway - When negotiating a marketing endorsement contract make sure to have an exit strategy.